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Amazon Fox’s Jolly Adventure

We brought this year’s edition of Amazon’s Holiday Lookbook to life in this AR experience, based on the childrens’ kids’ story Fox’s Big Day Out.

We brought this year’s edition of Amazon’s Holiday Lookbook to life in this AR experience, based on the childrens’ kids’ story Fox’s Big Day Out.

We brought this year’s edition of Amazon’s Holiday Lookbook to life in a kid-friendly AR experience, based on the kids’ story Fox’s Big Day Out. Accessed through a QR code in the lookbook, Fox’s Jolly Adventure lets kids place and explore a winter wonderland on desktop and mobile. Resembling a pop-up book, the experience combines a 3D landscape animation with 2D animal characters who perform gimmicks on-tap. We extend the adventure further by inviting visitors to go fishing with the book’s characters in a fun AR game. The festive experience can be enjoyed until the end of January 2022.

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Featured screenshot
Featured screenshot
Featured screenshot
Featured screenshot