Plans and Pricing

Get Started

With a plan, you and your team get unlimited seats to use 8th Wall’s full set of developer tools to get familiar with building in WebAR, create compelling demos and pitch prospective clients with publicly viewable WebAR experiences.

Agency

For creative agencies and studios building projects for other companies

$99/

month for your team

Unlimited Seats
Unlimited WebAR Projects
Markerless WebAR
Image Target WebAR
Includes 1 free Develop License

Business

For companies building projects for themselves

$250/

month for your team

Unlimited Seats
Unlimited WebAR Projects
Markerless WebAR
Image Target WebAR
Includes 1 free Develop License

Get a Commercial License

Before you begin work on a commercial project, you must buy a Develop License for $250/ month in the 8th Wall Console. When the project is ready to launch, upgrade to one of the following commercial Launch Licenses:

Pay-Per-View

Usage-based billing for variable traffic to your commercial project.

$1,000/

month

0 included views

$0.01 /

view

Standard Bundle

Includes a pre-paid bundle for standard traffic to your commercial project.

$3,000/

month

500k included views

$0.01 /

additional view

High Traffic PPV

Significantly discounted usage-based billing for high volume traffic to your commercial project.

$6,000/

month

0 included views

$0.0025 /

additional view

High Traffic Bundle

High Traffic usage-based discounts plus a 5-million-view pre-paid bundle for high volume traffic to your commercial project.

$6,000/

month

5M included views

$0.0025 /

additional view

For custom commercial agreements and pricing, contact Licensing.

Subscription and License FAQ

What projects require a commercial license?

A project requires a commercial license if you’re planning to use it for any business or promotional use case. Ex. 1) You’re an agency and you have a contract to develop a WebAR campaign for a client; 2) You’re a company building a WebAR project or integrating 8th Wall’s technology into your platform.

What projects don’t require a commercial license?

A project doesn’t require a commercial license if it’s a tutorial, an exploration, a private demo, or a sample project to showcase work to prospective clients.

What is a view?

A “view” is a request from a web browser to the 8th Wall platform when a user visits your WebAR experience and approves permissions to initiate an AR session. If the camera doesn’t open, no view has occurred.

When do I need to buy a Develop License?

As soon as you start development on a commercial project, you need to purchase a Develop License. You will not be charged for views during development, and once you launch your WebAR project you will no longer be charged the monthly Develop License fee.

When do I need to buy a Launch License?

You need to upgrade to a Launch License at the moment you are ready to go public with your WebAR project. If your project gets canceled or doesn’t launch, you will never be charged for a Launch License.

Why does the Launch License price vary ($1,000-6,000)?

The Launch License includes 4 pricing options to accommodate your project scope and budget, determined by the amount of traffic you anticipate. Usage-based options give you the flexibility to pay as you go, while pre-paid bundles allow you to better control your campaign costs with a fixed monthly rate.

Where do I purchase commercial-use licenses?

You purchase commercial-use licenses in the 8th Wall Console. When you’re ready, simply create a new web app and select “Commercial.” Choose your payment method and preferred Launch License, then proceed to checkout. You have the option to change your Launch License prior to launching, and you will only be charged for the Develop License until you choose to launch your WebAR project.

Do I have to pay for a Develop License ($250/month) AND a Launch License at the same time?

No. Once you promote your WebAR project from Develop to Launch, you are only responsible for the Launch License fees while that project is public. You can continue to develop and iterate on a launched project without incurring additional fees.