Allybank - Smart Money
Tool of North America 
Ally bank sweepstakes. Scan a dollar bill of any denomination for a chance to win daily prizes and the $50,000 grand prize.
Ally bank sweepstakes. Scan a dollar bill of any denomination for a chance to win daily prizes and the $50,000 grand prize.
Tool collaborated with Anomaly and Ally Bank to create a unique online sweepstakes. We used WebAR as the trigger for the sweepstakes by activating the experience when people pointed their phone camera at a dollar bill. This took Ally customers through an adventurous virtual prize machine and allowed people to unlock digital prizes.
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