360 degree immersive portal experience, transporting people to Times Square with special Holiday greetings from show cast members.
Aircards developed the magical immersive Holiday experience for Broadway in partnership with Emodo.
Leveraging the power of Web-based Augmented Reality (WebAR), the experience transports the audience out of their homes and all the way to Times Square, enabling them to discover a range of amazing shows currently playing on Broadway and hear a special Holiday greeting from their favorite shows cast.
WebAR Experience Features:
This experience featured:
- 360 degree portal
- Custom media slider
- 'Shake to trigger' content functionality
- Distributed via Emodo ad network
- Advanced campaign analytics
Other Work by Aircards