The Dutch embassy in Washington, USA couldn’t have their physical New Year’s event due to COVID-19 measures. However, they still wanted to give a token of appreciation to members of their ‘Holland on the Hill’ network, and make Dutch cultural heritage accessible.
Factorr assisted the embassy in creating an experience in a box that combined physical and virtual elements. By developing a custom-designed suitcase that was delivered to the members’ homes, we took 300 of their important stakeholders across the USA on an exciting, digital journey.
The suitcase included an Augmented Reality message from the Dutch ambassador and an invitation to visit the world’s first Virtual Old Masters Museum (The Kremer Museum) that opened its ‘doors’ in 2017.
Factorr was responsible for the creative concept, design, and project management. Moyosa Media for the development of the 8th wall experience.
Other Work by Moyosa Media