Create the perfect gift in Tissot’s Gift of Time factory!
Using their smartphones to access the experience in their mobile browser, customers can see a portal leading to the Tissot Gift of Time factory appear in front of them. On the other side, gift boxes are carried by conveyor belts under a glass roof overlooking the village of Le Locle. One of the conveyor belts passes through the portal. In front of them, users can interact with a number of levers and buttons to customize their own Tissot gift. They can choose a watch, a giftwrap, a ribbon, and then sign their gift. Once ready, they can share their virtual gift with a loved one: the gift is placed on the conveyor belt and sent to the factory for delivery.
Created by Wilkins Avenue AR and powered by 8th Wall, this experience allows Tissot to share its gifting traditions with its customers both in store and at home. As the experience is web-based and does not require an app to download, customers around the world and their loved ones are able to engage with the Tissot brand in a new and meaningful way.