8th Wall Blog
Week in WebAR
The Latest

PBS, BBC and bully! Lets Users Walk with Dinosaurs
WebAR activation is triggered through QR codes in museums and on broadcast

How Generative AI Is Transforming 3D and XR Experiences
From enhancing development to engaging users in brand new ways, GenAI is quickly becoming a game changer in 3D/XR experiences
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The Fantastic Palastics Return — With a New Mission Inside the Museum
A location-based AR experience built with 8th Wall that brings stories to life in the museum

5 Brands Show How 3D/AR Experiences Drive Customer Engagement
Play Is the Point as McDonald’s, Moschino, OREO, Barni, and Nissan Use 3D and AR to Pull People In

A Week in WebAR – Sports Edition: WebAR Experiences for the NFL, NHL, MLB & MLS
Step inside the Pepsi Super Bowl LV Halftime Commercial, LA Dodgers celebrate World Series win with Face Effects, Tennessee Titans bring fans together with an AR Mural & more

A Week in WebAR Holiday 2020 Edition–Westfield Malls, The Good Crisp Company, Patrón and Dior
Westfield turns its malls into a Holiday Scavenger Hunt, The Good Crisp Company delivers a message from Santa, Patrón lets users customize their own bottle and Dior gives the world an AR Gift

A Week in WebAR–Celebrity Edition: Snoop Dogg, Sam Smith, Rita Ora, Craig David and More
Celebrities use holograms and WebAR to connect with fans no matter where they are

A Week in WebAR: Fashion Edition — Vogue, Dior, KHAITE, Mulberry and More
Vogue Singapore brings the catwalk to you, Dior sends out a magical invite, KHAITE brings its SS21 Lookbook alive and Mulberry lets you hold a virtual Iris Handbag