8th Wall Blog
Arts & Entertainment
The Latest

Coca-Cola launches an out-of-this-world WebAR concert for the release of Coca-Cola Starlight with Ava Max
Fans can experience their own personal “Concert on a Coca-Cola” with Ava Max performing her hit singles including “Kings & Queens”

Coldplay and BTS bring album covers to life with WebAR
Fans can experience Coldplay's and BTS’ music like never before with two out of this world AR experiences
Subscribe to the 8th Wall newsletter
Stay up-to-date on new feature releases, WebAR trends and more.

Society6 and Sherwin-Williams launch “View in Your Room” WebAR experience letting customers preview millions of wall art designs and paint in their own space
The experience gives shoppers the ability to view paint and artwork together on their wall before making a purchase online

Warner Bros. Pictures and Legendary create cross-platform avatar experience to promote upcoming film Dune
Create your own custom Dune avatar in this first-of-its kind cross-platform avatar experience

Xbox launches WebAR game for the release of Marvel Studios’ “Shang-Chi and The Legend of The Ten Rings”
Help set Xbox free from the Ten Rings organization and enter for the chance to win a custom Shang-Chi inspired Xbox Series X Console

Augmented reality activation dares you to summon the final Candyman trailer
Visitors activate the WebAR experience by saying “Candyman” five times into a virtual mirror

Doritos launches augmented reality experience to encourage live music fans back to events
The “Make Your Play” campaign allows fans to enter for the chance to win free tickets to live music events

Nickelodeon celebrates launch of “The Patrick Star Show” series with interactive WebAR posters
The posters come to life with an animated Patrick getting pampered for the show and an exclusive first look