8th Wall Blog
Food & Beverage
The Latest
5 Brands Show How 3D/AR Experiences Drive Customer Engagement
Play Is the Point as McDonald’s, Moschino, OREO, Barni, and Nissan Use 3D and AR to Pull People In
Chips Ahoy! showcases multicultural artists with Happy By Design AR experience
The WebAR experience supports diversity in the creative space and strengthens ties with the younger generation
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Chobani® Flip® Snacks Bring Halloween Magic to Life with Augmented Reality
Users can go trick or treating with new special edition Halloween-themed multipacks and WebAR
Sour Patch Kids and Trident create a Metaverse dance experience with WebAR
Dance with a life-sized Sour Patch Kid in this AR dance experience
Coca-Cola transforms USC campus vending machines into spooky phygital treat centers for Halloween
The WebAR experience is one of the first commercial projects to use Niantic’s Lightship VPS for Web to anchor virtual content to the real world with centimeter-level precision
Perfetti Van Melle is getting customers into the Halloween spirit with its “Meet the Creeps” WebAR Game
Users can interact with 3 unique characters each unlocking a game to make Halloween sweet again
Coca-Cola collaborates with Tomorrowland on an AR concert experience for the release of Coca-Cola Dreamworld
Users can play a WebAR rhythm game to songs from Tomorrowland artists Cellini, KC Lights, Vintage Culture & Martin Garrix
Coca-Cola launches an out-of-this-world WebAR concert for the release of Coca-Cola Starlight with Ava Max
Fans can experience their own personal “Concert on a Coca-Cola” with Ava Max performing her hit singles including “Kings & Queens”