8th Wall Blog
Food & Beverage
The Latest
Coca-Cola transforms USC campus vending machines into spooky phygital treat centers for Halloween
The WebAR experience is one of the first commercial projects to use Niantic’s Lightship VPS for Web to anchor virtual content to the real world with centimeter-level precision
Perfetti Van Melle is getting customers into the Halloween spirit with its “Meet the Creeps” WebAR Game
Users can interact with 3 unique characters each unlocking a game to make Halloween sweet again
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Coca-Cola collaborates with Tomorrowland on an AR concert experience for the release of Coca-Cola Dreamworld
Users can play a WebAR rhythm game to songs from Tomorrowland artists Cellini, KC Lights, Vintage Culture & Martin Garrix
Coca-Cola launches an out-of-this-world WebAR concert for the release of Coca-Cola Starlight with Ava Max
Fans can experience their own personal “Concert on a Coca-Cola” with Ava Max performing her hit singles including “Kings & Queens”
P.F. Chang's rings in the 2022 Lunar New Year with a limited-time WebAR experience
Customers can celebrate the Year of the Tiger with a specialty cocktail and immersive experience at restaurant locations nationwide
Burger King and Animal Planet launch six AR portals that immerse animal lovers into ecosystems all over the world
Each 3D 360º immersive environment features animated native wildlife, and a head-tracking mini-game
F. Whitlock & Sons is taking people even further out of their ordinary with the launch of an adventure filled WebAR portal experience
Help the main characters reach their delicious demise by uncovering hidden clues in this escape room style experience
Stags’ Leap Winery bring its bottles to life to take consumers on a journey around three virtual worlds
The winery’s iconic logo triggers an augmented reality experience where an animated stag leaps off the bottle to guide consumers on their journey.