8th Wall Blog
Fashion & Apparel
The Latest
Nike launches in-store activation that invites customers to experience sports in new ways
Customers at Nike stores can unlock five Web AR mini-games and win a prize in this fun-filled adventure
Afterpay launches first-ever AR shopping experience for Afterpay day
The campaign allows customers to access exclusive deals and drops in web-based augmented reality
Subscribe to the 8th Wall newsletter
Stay up-to-date on new feature releases, WebAR trends and more.
C&A brings it’s Autumn/Winter Collection ‘21 to life through augmented reality magazine
Interactive magazine featured 20 different immersive experiences including incorporating machine learning to enable live coloring in AR
Adidas uses augmented reality to debut sustainable Adidas Stan Smith collection
The Athlete’s Foot retail windows were transformed into trigger points for the WebAR experience
C&A brings interactive shopping experience to Big Brother Brasil's 167 million viewers
The experience was the first-ever AR campaign made for Big Brother Brasil
Burberry invites customers into the World of Olympia with its latest augmented reality experience
Unique web-based experience allows customers to see statues come to life around them at a series of global pop-ups
Japanese clothing brand ANAYI updates its ecommerce site with a new 3D/AR feature to boost shopper confidence
View the 2021 Spring and Summer Collection in volumetric video and WebAR
Adidas hosted a space-themed augmented reality escape room to launch its limited edition ISS Ultraboost shoe
Finish Line Circle members were invited to solve WebAR puzzles as part of an out-of-this-world influencer event