8th Wall Blog

Automotive

The Latest

5 Brands Show How 3D/AR Experiences Drive Customer Engagement

Play Is the Point as McDonald’s, Moschino, OREO, Barni, and Nissan Use 3D and AR to Pull People In

Jun 243 MIN READ | AUTOMOTIVE

Plan your next outdoor adventure in style with Airstream’s augmented reality experience

Experience the new Airstream Basecamp 20X from the comfort of your own home by scanning a QR code

May 281 MIN READ | AUTOMOTIVE

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The BMW Virtual Viewer is the car brand’s first augmented reality tool in the UK

The first-of-its-kind digital tool combines AR, voice recognition and a chatbot to help customers explore the BMW range of PHEVs

May 111 MIN READ | AUTOMOTIVE

Porsche and innovation.rocks receive two 2020 Red Dot Awards for WebAR training tool

The Digital Porsche Brand Academy has received two prestigious Red Dot Awards in the ‘Interface & UX’ and ‘Brand Design & Identity’ categories

Aug 241 MIN READ | AUTOMOTIVE

Porsche uses WebAR to advertise its 2020 Porsche Taycan

The WebAR experience appeared in a print ad for the September and October issues of German magazine Auto Motor Sport

Aug 101 MIN READ | AUTOMOTIVE

Mini Cooper creates WebAR activation for release of Mini Cooper Countryman in Australia

The WebAR experience was Australia’s very first programmatic Digital 3D/AR ad

Aug 101 MIN READ | AUTOMOTIVE

Get up close to the Volvo XC40 recharge plug-in hybrid with WebAR

Scale, rotate and test out different paint colors on the SUV with this WebAR experience

Aug 101 MIN READ | AUTOMOTIVE

Volvo debuts all new Volvo S60 with WebAR experience that ran as a digital ad unit

Users are able to examine the car up close, rotate it, try out different paint colors and even hop inside

Aug 101 MIN READ | AUTOMOTIVE

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