8th Wall Logo

8th Wall Blog

Sports & Fitness

The Latest

Hologram of Tennis Champ Andy Murray Challenges You to Beat His Score in a WebAR Game by American Express

Andy Murray coaches players to victory on a Wimbledon Centre Court for the chance to win an amazing prize package

Jul 161 MIN READ | BANKING & FINANCE

Industry-First WebAR Cricket Game Promotes the Launch of The Hundred Tournament

The interactive game allows families to be a part of the event without leaving their homes

Jul 21 MIN READ | SPORTS & FITNESS

Subscribe to the 8th Wall newsletter

Stay up-to-date on new feature releases, WebAR trends and more.

newsletter icon

Lay’s® and Pepsi Max Team Up with Lionel Messi, Lieke Martens and Paul Pogba to Bring Joy Through Football

WebAR experience is in support of Men's UEFA Champions League and UEFA Women's Football

Apr 121 MIN READ | FOOD & BEVERAGE

Invesco QQQ ETF Launches QQQ Hoops AR Experience for March Madness

Get an Augmented Reality Check from NCAA Legend Grant Hill and Earn Digital Dough in this Virtual Basketball Game

Mar 232 MIN READ | SPORTS & FITNESS

USA TODAY Launches WebAR Hoops Experience as Part of Its Annual Brackets Competition

Shoot Hoops From Your Couch and Challenge Your Friends in the “Couchketball Hoops Challenge”

Mar 81 MIN READ | SPORTS & FITNESS

LA Dodgers Celebrate Their 2020 World Series Win With Virtual Baseball Hats and Beer From ABinBev

The “Raise a Can to the Champs!” experience was promoted in a full page ad in the LA Times

Feb 61 MIN READ | SPORTS & FITNESS

A Week in WebAR – Sports Edition: WebAR Experiences for the NFL, NHL, MLB & MLS

Step Inside the Pepsi Super Bowl LV Halftime Commercial, LA Dodgers Celebrate World Series Win With Face Effects, Tennessee Titans Bring Fans Together With an AR Mural & More

Feb 64 MIN READ | SPORTS & FITNESS

Herbalife Nutrition Teams Up With the LA Galaxy Stadium to Give Fans VIP Access With WebAR Portal

The “LA Galaxy Experience'' was a first for the MLS sports team and gives fans unprecedented access to exclusive areas of the stadium including the team locker room, the Champions Lounge and more

Feb 61 MIN READ | SPORTS & FITNESS

Explore More Topics