8th Wall Blog
Beauty & Wellness
The Latest

Charlotte Tilbury Beauty invited customers into the metaverse with first-ever 3D volumetric avatar
Customers brought the iconic Charlotte Tilbury into their environment with WebAR

10 ways brands and marketers are using the power of Web AR to spread holiday cheer this season
Discover holiday experiences from Dior, Westfield, LUSH, Harrods, TGI Fridays and more
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Experience an enchanted Holiday season both in store and at home with Lancôme’s AR experience
Enjoy a mesmerizing view of Paris from the Eiffel Tower with this magical portal experience

Dermalogica uses on-packaging WebAR experience to educate customers on new product range
The Smart Serum experience informs customers on the product ingredients, product instructions and launch dates

Oral B launches AR game to promote dental hygiene during the holiday season
Players use the Oral B toothbrush to blast monsters in this Halloween themed game

All of Us Research Program Transforms Ordinary Traffic Boxes Into Educational Destinations Using WebAR
The campaign aims to promote diversity and inclusion in health research

Teleport to paradise with Jergens WebAR portal
Users can learn more about the Sol Products from their own private island in the sun

Immerse yourself in the House of Clarins with in-store WebAR experience
Explore activities, learn about products and play an interactive WebAR game at the House of Clarins pop-up in Singapore