Using a large scale print on the windows of harrods, customers could scan a QR code, triggering the 8th Wall powered experience. The windows would roll back revealing a deep cube with a stage. On this stage was an automaton, crumpled in to it's parts.
The automaton rises up and stands stiffly, while rotating like a model on a box, before breaking it's shackles and dancing wildly in front of you!
We had different versions of the robot - a break-dancer and an R&B dancer.
This experience led to coverage on TV news, documentary features and large amounts of social traction for Harrods.