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Penny VS Lil' Penny

The Golden Age of Basketball to the next generation. The concept? "Remix the Past, Bring to the Present."

The Golden Age of Basketball to the next generation. The concept? "Remix the Past, Bring to the Present."

Nike came to us with the aim of introducing the Golden Age of Basketball to the next generation. The concept? "Remix the Past, Bring to the Present."

Take a look behind the scenes and see how we storyboarded, rigged and animated the 1 on 1 match between Penny Hardaway and Lil' Penny and brought the classic Nike Air Penny 2 sneakers to life in augmented reality.

Featured screenshot
Featured screenshot
Featured screenshot
Featured screenshot
Featured screenshot