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Tommy Jeans x Aries

An AR campaign celebrating the Tommy Jeans & Aries Arise capsule collection to help drive the collaboration across multiple channels.

An AR campaign celebrating the Tommy Jeans & Aries Arise capsule collection to help drive the collaboration across multiple channels.

Tommy Jeans x Aries x OMM

We designed and developed an integrated experience whereby a series of AR Posters were Flyposted across London, Amsterdam and Antwerp. In the city of London the Soho area displayed floor markings that launched a variation of the AR. Users could access directions to the nearest stores as well as entering a raffle. The AR was also available to view at home via the brand’s newsletter.

Featured screenshot
Featured screenshot
Featured screenshot