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Pay To Play: Campaign Spending In AR

See the value of campaign spending as compared to real world needs through augmented reality.

See the value of campaign spending as compared to real world needs through augmented reality.

We designed Pay to Play as a way to look back on the record amount of money spent by Democratic candidates that had ended their bids in the summer of 2020. We also included how much several Republican contenders in the 2016 presidential election spent on their campaigns as another comparison. We designed this experience to visualize our internal discussions and the conversations happening in the U.S. during this tumultuous time, and in doing so we wanted to answer the question: “What else could we have done with that money?”

Featured screenshot
Featured screenshot
Featured screenshot